The Aefinance omnichannel retail POS technology ensures increased brand recognition, long-term engagement, easy product availability, and cross/up-selling promotions, all of which contribute to increasing revenue per customer over time. The Aefinance Omni-channel POS solution can also handle online and offline billing, cash management, reporting, gift certificates, and audit trails. The integrated CRM system allows store personnel to quickly search for customers and submit or update information, reinforcing the central CRM database.